Advertising and marketing industry

This photo provided by PepsiCo shows Peter Dinklage in a scene from the company's Doritos Blaze Super Bowl spot. For the 2018 Super Bowl, marketers are paying more than $5 million per 30-second spot to capture the attention of more than 110 million viewers. (PepsiCo via AP)
February 02, 2018 - 3:03 pm
NEW YORK (AP) — Peyton Manning takes a family to Universal Parks & Resorts. Chris Pratt works out to get in shape to tout Michelob Ultra. Bill Hader takes a break on set to snack on some Pringles. This year's Super Bowl advertisers are minding their manners. They're trying hard to steer clear...
Read More
This photo provided by Pringles shows a scene from a Pringles Super Bowl spot, featuring actors Bill Hader, left, and Sky Elobar. For the 2018 Super Bowl, marketers are paying more than $5 million per 30-second spot to capture the attention of more than 110 million viewers. (Rob Kalmbach/Pringles via AP)
January 29, 2018 - 11:11 pm
NEW YORK (AP) — After a year of political and cultural upheaval, Super Bowl advertisers appear to be pulling back from themes of unity in favor of in-game stunts and ads that aim for the heart — and in some cases even lower. The stakes are high since a 30-second spot costs more than $5 million for...
Read More
FILE - This Thursday, Jan. 3, 2013, file photo shows Google's headquarters in Mountain View, Calif. Google says humans will now review video from its most popular YouTube creators after recent complaints. (AP Photo/Marcio Jose Sanchez, File)
January 17, 2018 - 1:59 pm
NEW YORK (AP) — Google says humans will now review video from its most popular YouTube creators after recent complaints. The videos being targeted are ones Google packages to advertisers as "preferred" content. While Google has had human reviewers before, it relies heavily on software to flag...
Read More
FILE - In this Aug. 8, 2017, file photo, The Walt Disney Co. logo appears on a screen above the floor of the New York Stock Exchange. Disney is buying a large part of the Murdoch family's 21st Century Fox in a $52.4 billion deal, announced Thursday, Dec. 14, including film and television studios, cable and international TV businesses as it tries to meet competition from technology companies in the entertainment business. (AP Photo/Richard Drew, File)
December 14, 2017 - 12:05 pm
NEW YORK (AP) — Disney is buying the Murdoch family's Fox movie and television studios and some cable and international TV businesses for about $52.4 billion, as the home of Mickey Mouse tries to meet competition from technology companies in the entertainment business. Disney's all-stock deal for...
Read More
FILE - In this March 4, 2016 file photo, Sean Hannity of Fox News appears at the Conservative Political Action Conference (CPAC) in National Harbor, Md. Hannity has put Republican U.S. Senate candidate Roy Moore on notice: explain "inconsistencies" in his response to allegations of child molestation or exit the Alabama race. Hannity, on his show Tuesday, Nov. 14, 2017, gave Moore 24 hours. "We deserve answers _ consistent answers _ and truth," he said. (AP Photo/Carolyn Kaster, File)
November 15, 2017 - 4:52 pm
NEW YORK (AP) — While Fox News Channel's Sean Hannity called on his supporters to stop smashing Keurig coffee makers to protest a decision to stop advertising on his show, it remains unclear whether Keurig will actually return as a sponsor. Hannity and a liberal lobbying group's effort to choke off...
Read More
FILE - This July 16, 2013, file photo shows a sign at Facebook headquarters in Menlo Park, Calif. Social media giant Facebook is expected to provide Congress on Monday, Oct. 2, 2017, with more than 3,000 ads that ran around the time of the 2016 presidential election and are linked to a Russian ad agency. (AP Photo/Ben Margot, File)
October 02, 2017 - 11:11 am
WASHINGTON (AP) — The Latest on Facebook and the investigations into Russian meddling in the 2016 election (all times local): 11 a.m. Facebook is announcing more measures to increase transparency in advertising as the company provides Congress with more than 3,000 ads linked to a Russian ad agency...
Read More
FILE - In this Aug. 2, 2016, file photo, Ariana Phillips, 3, gives a hug to McGruff the Crime Dog, as Roanoke Police Academy recruit class 7237 watch in the background during National Night Out at Afton Garden Apartments in Roanoke, Va. John "Jack" Keil, the advertising executive who led the team that created McGruff the Crime Dog and who voiced the character has died. The family of Keil said he died Aug. 25, 2017, at home in Westminster West, Vt. He was 94. (Erica Yoon/The Roanoke Times via AP, File)
September 05, 2017 - 5:36 pm
WESTMINSTER, Vt. (AP) — John "Jack" Keil, the advertising executive who led the team that created McGruff the Crime Dog and who voiced the character, has died. Keil died Aug. 25 at home in Westminster West, Vermont, his family said. He was 94. Keil was creative director at Dancer Fitzgerald Sample...
Read More
A newsstand display copies of the Daily News, Tuesday Sept. 5, 2017, in New York. The tabloid newspaper has been acquired by Tronc, the publisher of the Los Angeles Times and The Chicago Tribune, in a deal announced Monday night, Sept. 4. . (AP Photo/Bebeto Matthews)
September 05, 2017 - 2:01 pm
NEW YORK (AP) — The owner of two of the country's largest newspapers has purchased the Daily News, a New York tabloid that is famous for generations of hard-punching reporting and irreverent headlines but that has struggled recently to find its place in the digital age. Chicago-based Tronc Inc.,...
Read More
FILE - This Tuesday, Oct. 25, 2016, file photo shows the New York Stock Exchange at sunset, in lower Manhattan. U.S. stocks are rising Friday, Nov. 24, 2017, as retailers climb at the start of the post-Thanksgiving shopping period while energy companies rise as investors hope for a new deal that limits oil production. (AP Photo/Mary Altaffer, File)
August 23, 2017 - 4:39 pm
NEW YORK (AP) — Stocks retreated on Wednesday and gave back some of their gains from a day earlier, when the Standard & Poor's 500 index had one of its best days of the year. Advertising companies and retailers had some of the steepest drops on worries about their earnings, while prices for...
Read More
A woman, who did not wish to give her name, reads newspaper front pages displayed at the Newseum in Washington, Monday, July 10, 2017. News outlets are seeking permission from Congress for the right to negotiate jointly with Google and Facebook, two companies that dominate online advertising and online news traffic. (AP Photo/Carolyn Kaster)
July 10, 2017 - 2:39 pm
NEW YORK (AP) — News outlets are seeking permission from Congress for the right to negotiate jointly with Google and Facebook, two companies that dominate online advertising and online news traffic. The News Media Alliance, which represents nearly 2,000 news organizations, said the two companies'...
Read More

Pages